“THE NEW POP ART”
THE ARTISTIC PROJECT BY THE ARTIST BORIS DONDÉ
FROM 1 AUGUST TO 30 SEPTEMBER 2025
VERNISSAGE – SATURDAY, 2 AUGUST 2025 – 6:30 PM

The Majid Foundation in Ascona is delighted to announce the major artistic project “The New Pop Art” by acclaimed Swiss artist Boris Dondé, which will take place from 1 August to 30 September 2025. This exhibition stands as a unique and innovative tribute to Pop Art, capturing the essence of a movement that has left a profound mark on our century. Through his paintings, Dondé explores the energy and communicative power of Pop Art, reimagining it and making it unmistakably his own through a new creative path of remarkable artistic depth. The artist will invite visitors to embark on a true sensorial journey. Do not miss the opportunity to admire and discover the works of Maestro Boris Dondé in this unmissable exhibition.
During the vernissage (2 August 2025 – 6:30 PM), guests will receive a complimentary print of one of the artist’s works, personally signed and dedicated by him.

Tuesday to Sunday: 10:00 AM – 1:00 PM / 3:00 PM – 8:00 PM
Monday: CLOSED

Entrance